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E-Blast Message
Project type
E-Blast Message
Date
November 2025
Location
Morgantown, WV
For this assignment, I created a personalized E-Blast message for Almost Heaven Thrift Co., a small thrift brand focused on vintage and sustainable fashion. I identified a clear target audience of college students who are budget-conscious, trend-focused, and interested in environmentally friendly shopping.
The objective of the campaign was to drive conversions and traffic through a limited-time Buy 1 Get 1 50% Off promotion. I wrote a subject line designed to increase open rates and built the email with customized messaging, a strong call-to-action, and a layout that reflects the brand’s style.
The final E-Blast includes promotional details, branded visuals, and personalized copy that speaks directly to shoppers while encouraging them to click through and shop the sale.
